The Inkpact Blog

All the information you need to understand Inkpact and everything CRM & Customer Loyalty.

Posts about

conversational marketing

Ideas, interviews & inkspiration, conversational marketing

Why embrace emotional selling in B2B campaigns

Emotional selling is experiencing a wave of popularity as we speak, and B2B businesses in...

3 Minute Read

personalised marketing, surprise and delight, account based marketing, conversational marketing

How Personalisation Helped To Build A Loyal Customer Base

We sat down and popped open a bottle of Prosecco with Fran Langham, Head of Marketing at iAdvize,...

8 Minute Read